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Tuesday, May 5, 2020 | History

7 edition of Advertising and new media found in the catalog.

Advertising and new media

Christina Spurgeon

Advertising and new media

by Christina Spurgeon

  • 206 Want to read
  • 31 Currently reading

Published by Routledge in New York, NY .
Written in English

    Subjects:
  • Internet advertising,
  • Advertising,
  • Advertising -- Social aspects,
  • Mass media,
  • Mass media and business

  • Edition Notes

    Includes bibliographical references and index.

    StatementChristina Spurgeon.
    Classifications
    LC ClassificationsHF6146.I58 S68 2007
    The Physical Object
    Paginationp. cm.
    ID Numbers
    Open LibraryOL17932707M
    ISBN 109780415430340, 9780415430357, 9780203935521
    LC Control Number2007020168

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Advertising and new media by Christina Spurgeon Download PDF EPUB FB2

The New Advertising: Branding, Content, and Consumer Relationships in the Data-Driven Social Media Era supplies a breadth of information on the theories and practices of new advertising, from its origins 5/5(1).

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This important source for students, researchers, advertisers and parents reviews the debates and presents new research about advertising to children. Chapters cover food and alcohol advertising, the. The Language of New Media.

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